Sports have experienced a significant expansion in recent years, with an increase in professional teams, collegiate sports, and amateur and youth-level involvement. Professional signage can put your sports teams on top by providing a way to draw people in and support the team, whether night or day.
Learn more about the impact custom sports signs can have on your team and the surrounding community.
Why Your Team Needs Custom Sports Signs
Custom sports signs can help your team attract more spectators and advertisers while also promoting your team’s brand and players. Seeing a bright, bold sign for your local sports team builds excitement among your fans and can help communities unify and rally together to support their players.
You can use custom signs to highlight:
- Team names and team logos
- Individual players
- Game scores and player stats
- Tournaments
- Ticket sales
- Tailgating parties
- Award ceremonies
- Marketing and Promotional events
For custom sports signs to have the maximum impact possible, teams need to ensure that their signage is both eye-catching and durable throughout the years. We’ll look at some ways that personalized sports signs can make a lasting and positive impression compared to smaller, temporary options.
Signs For All Sports
Sports involvement has increased among people of all ages, whether they are fans and spectators or active players or teams. Your team can have professionally manufactured and installed signage to promote the team brand, players, upcoming events, and the surrounding community.
Teams that can benefit from custom sports signs on-site include:
- Football
- Basketball
- Baseball and softball
- Soccer
- Aquatics
- Hockey
- Track and Field
Endless Customization Options
The beauty of custom signs for sports teams is that they can be made in any shape, color, or size to fit a specific need or goal. They are a far superior option for your sports organization to promote the team brand, colors, and team members in a professional and lasting way, compared to corrugated signs or temporary sports banners that are limited in size and aren’t made to last.
Sign design customizations include:
- Colors
- Shapes
- Fonts
- Targeted Messaging
- Size
- Materials
- Illumination
- LED options
With a limitless variety, your team owners and management can have customized sports signs that reflect the personality and spirit of the team while also presenting a polished and professional image.
Indoor and Outdoor Functionality
Sports teams need ways to promote their brand and players in all areas, so it’s essential to have bold signage indoors and outdoors. Custom signs can be digital LED signs outdoors to display team logos, upcoming games, promotional events, and corporate sponsors.
Your indoor signage can be customized to reflect the team font and colors, as well as highlight individual players, commemorate championships or titles, and spotlight key sponsors or supporters.
Custom signage can be installed on:
- Building façades
- Property entrances
- Lobbies
- Locker rooms
- Seating sections
- Luxury suites
- Concession areas
- Press boxes
Lasting Durability
Sports teams have a variety of options when it comes to promoting team brands and upcoming games, but some are much more durable and professional than others. Corrugated plastic signs can make announcements or show support, but these break easily and can be toppled over, resulting in an unprofessional appearance.
Custom fabric sports banners can also highlight specific events or promotions, but they can tear or become unsecured from their display mounting, resulting in a waste of time and money for the team. With professionally made and installed permanent signage, your team can invest in signage that displays your brand in a positive way throughout all types of weather conditions and environments.
Professional options for sports team signage include:
- Pylon signs
- Digital LED signs
- Monument signs
- Post and panel signs
These types of signs are a much better option for your sports teams to have a long-lasting and professional signage solution. They can be created in a variety of strong and attractive materials such as aluminum, stainless steel, or other durable components.
Advertising Opportunities
Having eye-catching and bold signage on a sports facility is an investment, but your company can help offset installation and maintenance costs by using digital signs for advertising and promotional opportunities. Your team can offer sections of digital billboards and LED signs for promoting corporate sponsors, rotating advertisers, or other special events.
Offering corporate advertising on billboards helps provide additional funding if your team has a limited athletic budget, such as collegiate or high school level athletics. The extra funding generated from billboard corporate sponsorships and advertising can allow your team to make improvements and upgrades in:
- Team equipment
- Uniforms
- Player protective gear
- Fitness and weight training machines
- Trainers and medical equipment
- Field maintenance
- Transportation options
Community Outreach and Fundraising
Professional sports signs can also be used to help build and strengthen the local community as it also promotes the team brand. Your team can partner with local non-profit groups to host events, spotlight fundraising opportunities, and highlight leaders and needs among the local community.
Teams that can use their advertising and promotional platforms to strengthen their local community are often rewarded with more loyal supporters and frequent visitors.
Contact National Signs Today
National Signs is the leading provider of top-quality, professional signage for sports teams in the region. Offering a variety of signage options, our team of experts can design, create, and install the custom sports signs your team needs to win.
Contact National Signs today to learn more about how our custom sports signs can put your team on top.
