There are over 10,000 restaurants in the Houston area, which means you can eat at a different restaurant every day for over 27 years.
With so many options available to hungry Houstonians, your restaurant needs a way to stand out.
National Signs can help turn your restaurant sign into a unique advertising element that gets customers in the door.
Restaurant Signs Benefit from Creativity and Technology
Your establishment is home to artisans who feed the community. Whether you are perfecting 100-year-old recipes, or the edgy new restaurant in town, we want to highlight what you’re doing.
Our team of designers, engineers, and installers are ready to understand what makes your restaurant unique and will find a way to position that in your signage.
The following tips are just a starting point. Contact us for a custom and complete solution.
1. Add Graphics
Your restaurant sign can feature more than a simple font treatment of your name. By adding graphics and other design elements, you can create a better first impression and let your audience know a little bit more about your establishment.
Your sign can show customers what type of food you serve as well as the atmosphere they can expect. This additional information will differentiate your restaurant from others in the area and attract the right clientele.
One major thing to consider is visibility. The size of your graphics should be in alignment with where customers are viewing your sign. Graphics should also be visible day and night.
2. Internally Illuminate Your Restaurant Sign
Restaurants often do a significant portion of their business in the evenings. To help customers find your establishment after dark and during inclement weather, we recommend illuminating your sign.
Neon signs were once a popular lighting choice, but their cost and energy consumption has led to them being replaced by LED illumination.
Our experience has shown us the best way to light a sign is with internally illuminated LEDs. Internally illuminated signs, as opposed to externally illuminated signs, offer a more uniformed lighting solution, rather than a spotlight appearance. And LEDs come in a variety of shapes, sizes, and colors which enables us to offer more creative lighting solutions.
At National Signs, our designers and technicians will work together to create a lighted sign that achieves your brand’s’ look and feel. And our 5-year parts and labor warranty will keep it shining brightly, so your message is seen for years to come.
3. Invest in an Electronic Messaging Center
A final suggestion for creating a restaurant sign that stands out is to implement the latest technology available, electronic messaging.
An electronic messaging center enables you to add engaging pictures and videos to your signage. You can highlight specials, cooking demos, restaurant events, and a variety of other marketing collateral that can be changed daily.
At National Signs, our electronic messaging centers come with web-based software that makes it easy for restaurant owners to update and manage signs directly from their desktop or mobile device.
Put Your Restaurant on Display
The addition of a new restaurant or an additional restaurant location has a powerful impact on the community. People get excited when new or more convenient food options become available, and installing your restaurant sign gives them a taste of what’s to come.
We want to help you create a unique sign that starts your business off on the right foot and continues to attract attention.
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